Marketing tips

AI-powered chatbots deliver personalization at scale

March 2, 2021 HelpperIt 0

30-second summary: Conversational marketing platforms use messaging apps to help companies build direct relationships with their customers Ecommerce chatbots are designed to identify (and respond to) customer intent They recommend products or actions in real-time […]

Internet Marketing

Featured Snippets Drop to Historic Lows

March 1, 2021 HelpperIt 0

On February 19, MozCast measured a dramatic drop (40% day-over-day) in SERPs with Featured Snippets, with no immediate signs of recovery. Here’s a two-week view (February 10-23): Here’s a 60-day view, highlighting this historic low-point […]